Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Dave Kerpen's insights and. Editorial Reviews. From the Back Cover. “Dave Kerpen's insights and clear how- to instructions site Store; ›; site eBooks; ›; Business & Money. Editorial Reviews. From the Back Cover. “Dave Kerpen is the Steph Curry of social media. eBook features: Highlight, take notes, and search in the book; In this.
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Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks). Read "Likeable Social Media, Revised and Expanded: How to Delight Your Contagious - Why Things Catch On ebook by Jonah Berger. Free eBooks and Guides to help you and your business dominate social media.
The information is fresh, yet it is also timeless.
If in 15 years Facebook and Twitter have been replaced by something else, this book will still be able to be used as a road map to getting and keeping fans. In addition to being relevant information, the book was also enjoyable to read.
The examples were interesting because I knew that each one was taken right from Mr. Kerpen's actual business experience.
The bottom line for me is that this book is a must read for anyone in social media. Everyone from rookies to veterans will find something of value in this book.
I give it a solid 5 star rating! Since I don't own a business one might ask why I would be interested in winning and reading it.
I must admit the title intrigued me. I thought it showed imagination and a sense of humor on the part of the author and I now I know my initial reaction was correct. From the first words in the first chapter to the very end of the book I was entertained by Dave Kerpen's ideas and his way with words. I learned some interesting facts about marketing a business and may I won this book from Goodreads.
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I learned some interesting facts about marketing a business and maybe even yourself and specifically doing it using the social media online. Even better, I think anyone who uses the social networks like Face Book and Twitter just on a personal level can learn a lot about how to be "delightful" to others and "generally amazing" as well.
As Seth Godin said on the back cover of this book, "Dave takes you on a sadly much needed guided tour of how to be human in a digital world". That is needed in general today I think. Give your followers a reason to engage.
Does the piece of social media content spark an emotion? Does it give the viewer a much needed relief from the woes of everyday life? And remember: Engagement is not always about self-promotion. Think positive.
The use of positive and inviting language is infinitely more likely to draw in the viewer than negative vibes. Studies show that longer posts get very little engagement on social media. So, keep it brief and concise, and let image, video or link do the storytelling for you!
Have a conversation. Your followers want to be spoken to by human beings, not robots. Ask yourself: Is it shareable?
Shareable content is the mecca of everything that exists on the web. Learn everything there is to know about your audience on social and do your best to strike a chord with them.
Know how to properly curate. Not only does it take care of several roadblocks in creating authentic social media content i. Properly curating content from outside sources will make your Facebook page or Twitter feed a destination for information.
Likeable Social Media Subtitle
Be mindful of the rule.It finally started to come clear to me why marketers do some of the things they do. The New York Times and USA Today bestseller—updated to bring you up to speed on the latest social media sites, features, and strategies.
This book is about social media strategies and uses examples from many of the major social sites. And this caused logisctic to be sluggish and controlling of inventory become problematic.
It was written in a comfortable manner And most important, learn how to truly engage your customers and help them spread the word.
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Shelves: social Dave Kerpen is an expert in the field of social media and word of mouth marketing. Aug 29, Jessica rated it liked it. I give it a solid 5 star rating! So, when they decided to boldly to cut down on their portfolio on the slow moving stocks.